Improve the traffic to your web site is called Social Media Marketing, or SMM.
As a SMM expert i working in social media but i think face book is the best for improve traffic on your website. If you your website have a face book page its very helpful for improve traffic on your website.
Face Book benefits on SEO
* Create an interesting profile to attract the visitors.
* Include pictures, post videos along with your profile to enhance visitor's interest.
* Build up your own society, but be aware of spamming visitors.
* Be a habitual user, visit frequently to your follower’s sites. Reply them regularly; take part in your supporter’s group.
* Add your profile to social campaign
It is worthful option to be an active participant in Face book, because every time it is changing and providing many new options with better facilities for seo services. So to attract more traffic, it is wise to update your profile along with your provided seo services frequently in Face book.
My face book pages list:)